Bold ideas.
Measurable results.
Creative Director with 18 years of experience developing impactful 360° campaigns, special projects, influencer marketing initiatives, and innovative experiences across AI, AR, and the Metaverse. I have collaborated with leading Russian and global brands, combining creative vision with strategic thinking and business acumen. I build efficient workflows, empower creative teams, and deliver ideas that drive meaningful brand impact and measurable business results.
Explore my work ↗What I bring
Ideas across channels
Integrated campaigns, digital experiences, branded content and influencer projects, developed from the brief through to delivery.
Teams that work together
Experience leading a creative team of 45+ people, coordinating agency units, mentoring talent and shaping creative workflows.
New ways to create
Hands-on experience introducing AI into production workflows and developing projects using AR and metaverse platforms.
Key clients
A selection of brands I’ve worked with
- Avito
- MTS Travel
- Beeline
- Yappy
- Sber
- Durex
- Cartier
- Lexus
- Huawei
- Clarins
- Ferrero
- Danone
- Volkswagen
- Mazda
- Yandex
- CIAN
- Delo Bank
- Jetour
- Tefal
- Perfetti Van Melle
- British American Tobacco
- Philip Morris
- LADA
- L’Oréal
- Garnier
- General Electric
- Novartis
- Takeda
- Pfizer
- Google
- Hasbro
- Remington
- Saint-Gobain
- PepsiCo
- Unilever
- Ritter Sport
- Imperial Tobacco
- Mars
- Barilla
- Pernod Ricard
- MegaFon
- Tetra Pak
Recognition
Work recognised at advertising and creative festivals, including: